Audi: Intelligently Combined

WE LOVE this video ad very much. This Audi's 2009 ad campaign by Digital Domain is called "Intelligently Combined". As the name mentioned, the concept of this ad is by using a Giant Rubix Cube motion, which is representing intellegence, to show how all the parts of an Audi car are assembled precisely to fit perfectly.

The team behind this did a great job. I believe that they work very hard on researching of the cars part, how the car parts work, what are the functions of each car parts, and how the car parts can actually put together. They really make great efforts to make this whole concept looks convincing.

As to show their effort, here is the behind the scenes footage of this video ad, enjoy!!